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Our
Audience
The CarrierHotels.com web site is experiencing dramatic growth
in readership during the midst of a steep industry downturn.
November 2002 was our site's busiest month ever, averaging more
than 1,500 unique visitors every business day. Our 2002
traffic stats include
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More than 1.45 million page views (a 48 percent gain over
2001)
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115,000 unique users (up 46 percent from 2001)
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361,000 visitor sessions
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5.4 million files served ("hits")
Each day
our comprehensive news coverage of the data center industry
builds upon our core audience of decision-making professionals.
Here's an overview of our audience, and the value that keeps
readers coming back to CarrierHotels.com.
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CarrierHotels.com delivers a targeted audience. Our
readers are focused on the Internet data center industry.
Thirty-two percent of users work for colocation providers,
telecom carriers or ISPs, while 27 percent are real estate
developers, owners or investors, 23 percent are vendors to
the telecom or data center industry,
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The
site delivers a clear business benefit. Forty-six percent
of our users say information from the CarrierHotels.com web
site and Carrier Hotels Report newsletter has helped them
identify business deals or partnerships. Our clients have
gained
new customers and sold buildings worth millions of dollars.
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We have high credibility with our readers: Ninety-nine
percent of users find our news and information "useful," with
47 percent of those describing it as "extremely useful."
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Our audience is affluent and influential. Fifty-five
percent of our readers make $100,000 or more annually, and
51 percent hold upper management positions.
Other advertising options:
Banner Advertising:
We offer both 468x60 and 120x60 banner ad positions, which are sold by
the month. Advertisers can monitor banner displays and click-throughs through
our online tracking system. See our rate information.
Newsletter Advertising:
Our weekly newsletter will
keep industry professionals informed about the latest news about the market
for telecom facilities. Text ads are available. Click
here for details.
For
more information about sponsorship and banner ad opportunities, contact
us!!
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