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Choosing A
Colocation Provider
Despite hype, some execs say
'commoditization' is far off

By Rich Miller
ColocationGuide News Staff

Understand Your Hosting Needs
While it may seem obvious, the first step is to analyze your own operation and determine your needs. Know what you need and what you don't. If you have a defined budget, decide which criteria are the most important ones on your list and keep those priorities in mind as you speak with providers.
This analysis is particularly useful when assessing the need for "managed services" such as data storage, Internet connection security, scalability and application hosting. Many hosting providers are aggressively marketing these services as "add-ons" to web hosting and colocation accounts. Be prepared to encounter these sales pitches, and know when to listen closely and when to say "no thanks" or "maybe later."

Stay Current on Industry News
Many colocation providers have weathered the recent shakeout in the telecommunications and "dot-com" sectors in fine shape. Others have been hobbled and are facing cash crises, and some have already failed or been sold.
"You want to make sure the company you decide to work with will be in business for a while and not have financial problems down the road that could cause you problems," said Joseph Suppers, president of Node Com Inc.
Monitoring industry news sites is one way to stay abreast of which providers are faring well and which ones may be carrying large debt loads. useful sites include the communications section of News.com, the IPSite, The Net Economy, Boardwatch and CarrierHotels.com.

Is the Provider "Carrier-Neutral?"
This can be an important question, according to Suppers. A "carrier-specific" site either offers a single bandwidth provider, or has a business incentive to direct customers to a particular carrier.
"Carrier-neutral" facilities offer customers a choice of connectivity.
"One of the things you want to do is make sure you have several alternative carriers available to provide your Internet connection," said Suppers. "You want to avoid being obligated to working with one carrier."
 Having choices is important for both price and flexibility.

Power
Recent brownouts and blackouts in California have underscored the need for colocation facilities to have a reliable and redundant power supply. Obtaining electric service is increasingly expensive for facility operators, and some maintain more capacity than others. Know as much as you can about how much energy your equipment will require, and whether the provider can meet your needs.

Redundancy
Having enough power isn't enough. Your servers must continue to operate if a facility loses power. Uninterruptible power supply (UPS) systems featuring battery banks and powerful generators are standard in most quality data centers. The best facilities will have backups for the backup equipment in these key areas.
This same approach to redundancy should be applied to other mission-critical systems, including HVAC and fire suppression systems. Ideally the facility should be equipped with dual fiber and power feeds into the building. For further information on redundancy and cost issues, see the article Reliability, risks and facilities costs from Facilities.net.

Survivability
Would your servers stay up and running if an earthquake measuring 6.8 on the Richter scale hit the neighborhood where the data center resides? As colocation customers whose equipment is housed in Seattle-area facilities could tell you, this isn't always an academic exercise. Area colo providers such as Exodus remained online throughout that city's February temblor.
Ask whether the facility has been engineered to withstand disasters such as earthquakes, hurricanes, tornadoes and fires.

Physical Security
Finally, educate yourself about the physical security in place at the facility. Many colocation providers employ biometric tools such as thumb scans or retinal scans to verify a user's identity. Some have "man-trap" corridors to restrict access in case intruders who get past the first line of security. Video surveillance is another important component in a facility security plan.
With such measures in place, be sure you understand which employees will be granted access to the facility, and in what scenarios an employee of the colocation company or vendor technician will be allowed to access your equipment.



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